This board riders brand has a focus on Kitesurfing, Surfing, Stand up paddle boarding and skateboarding. We created the Vanhunks brand from the ground up and delivered everything from brand strategy, logo design, website development, packaging design through to the design of the board graphics themselves.
The brand position is routed in Africa and developed by the planet. We created a series of hand painted African inspired patterns, combined with old world photographic treatments and strategic brand lines to facilitate in bringing this message accross in the generic communications.
The studio had a lot of fun with the board graphic design especially since we all have a keen passion for board sports. We presented a strong cross section of African inspired board graphics all which were used except for the twintip range (we think the client made a huge mistake here though).
Read more about the legend of Vanhunks, which the brand was named after.